Advertising campaign

rockabilly chili festival

Celebrating Rockabilly Chili 2026 with a blast to the past

Art direction

event advertising

Out-of-home advertising

adobe creative suite

Project Overview

The annual Rockabilly Chili cook-off is an annual fundraiser held by MSOE. To raise money for the radio station, chefs gather from all around to share their famous chili recipes. I was assigned to create an out-of-home advertising campaign for this event during my advertising design course.

Project outcome

For my visual direction and inspiration, I drew from the iconic colors and imagery of the 1950's. This iconic style is not only directly tied to rockabilly music, but is also extremely relevant with the event happening right around the release of the second season of 'Fallout'.

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